Collectively bring together academics, designers, campaigners and business minds to work together to uncover, share and scale up exciting ideas for a future we want to live in: from lifestyle tweaks to game-changing interventions at planetary scale. Collectively celebrate people who are doing amazing things that help society and the environment thrive; they want to help these stories and ideas spread and take hold.
Our brief from Facebook Creative Shop was to create a ‘thumb stopping’, bright and engaging awareness piece, bringing attention to renewable fuel. The kinetic typography follows a loss of energy we can all relate to, as the dreaded power bar on your mobile phone runs empty. Oh the horror!
This punchy piece shows that people DO have the power to make change happen, by demanding organisations choose to make the switch to clean and renewable energy.
Creative AgencyFacebook Creative Shop
Executive ProducerJames Miller
Motion DesignCoffee & TV