HRFC – HUMAN RACE FOOTBALL CLUB
ADIDAS
Coffee & TV collaborated with Jam 3 and Stadium to create the launch campaign for Adidas and Humanrace's new jersey collection. The shirts, which were co-designed by Humanrace Creative Director and long-term adidas collaborator Pharrell Williams, took design inspiration from past memories and significant moments in the world’s top football clubs; Arsenal, FC Bayern Munich, Juventus, Manchester United, and Real Madrid.
The launch campaign required the expertise of Coffee & TV's CG, VFX and colour grading departments.
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Creative Agency
Jam 3 -
Production Company
Stadium -
Director
Giorgio Bruni -
Producer
Mickey Voak -
CG Artists
Phil HurrellAmy HeyesLuke Tickner -
Visual Effects
Laura Smith -
Colourist
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C&TV Producer
Alannah Currie