M&C Saatchi asked Coffee & TV to bring glowing blue CGI ‘sleep guardians’ to life for Dreams 'Sleep Match' campaign. The sparkling particle figures aim to illustrate the science and 3D mapping behind Dreams' Sleepmatch technology.

You can watch a sneak peak of the live action, motion capture shoot and see Coffee & TV's VFX and Animation Lead, Martin Allan in action on set.

Creative Agency

M&C Saatchi 

Producer

Andy Thackery

Production Company

Tantrum 

Director

Samuel & Gunnar

Producer

Will Waters

Visual Effects

Jon Trussler Luke Todd David Gibbons

CG

Jonny Grew Josh George

Motion Graphics

Jon Foskett Ed Kevill-Davies Jess Gorick Andy Needham

C&TV Producer

Dionne Archibald