THE BIG TRADE IN
CURRYS
Lewis Crossfield grades the latest Currys ‘Big Trade In’ campaign by AMV BBDO promoting the retailer’s trade-in and recycling initiatives. The ads are incredibly funny and cut through with a message that we can really get behind, the importance of keeping tech in circulation longer and re-using and recycling, all essential parts of our values as a B Corp (B Lab UK).
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Creative Agency
AMV BBDO -
Director
Kai Schonrath -
Production Company
Red Studios -
Flame Artist
Emir Hasham -
Colourist
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Colour Assist
Lois ChapmanLiam Van Rooyen -
Producer
Kat Tallis
